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Our experts reveal the tricks of the self-publishing trade: how to evaluate book ideas and recognize a hot-seller; how to develop an effective marketing plan; getting books reviewed and landing great publicity; getting books into traditional and non-traditional sales channels; tapping into the potential of online publishing, and more.
Addresses dramatic game-changers including print-on-demand and eBooks
Reviews industry player offerings including Ingram and Amazon
Covers critical marketing tools including author websites and social media marketing
Features interviews with industry insiders and practicing self-published authors
Plus, a quick-reference guide to every step in the publishing process helps you along your way.