Ogilvy on Advertising - Ogilvy, David
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A candid and indispensable primer on all aspects of advertising from the man Time has called ' the most sought after wizard in the business' . 223 photos.

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Produktbeschreibung
A candid and indispensable primer on all aspects of advertising from the man Time has called ' the most sought after wizard in the business' . 223 photos.
Autorenporträt
Known as the most successful adman of all time, David Ogilvy was founder of what would eventually become Ogilvy & Mather. Having started with no clients and a staff of two, he built his company into one of the eight largest advertising networks in the world. He has previously written Ogilvy on Advertising in the Digital Age and Confessions of an Advertising Man.