Can Business Save the Earth? - Lenox, Michael; Chatterji, Aaron
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Increasingly, business leaders are tasked with developing new products, services, and business models that minimize environmental impact while driving economic growth. Here, the authors explain how the private sector can drive the effort to go green.

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Produktbeschreibung
Increasingly, business leaders are tasked with developing new products, services, and business models that minimize environmental impact while driving economic growth. Here, the authors explain how the private sector can drive the effort to go green.
Autorenporträt
Michael Lenox is Tayloe Murphy Professor of Business Administration and Senior Associate Dean and Chief Strategy Officer at the University of Virginia's Darden School of Business. Aaron Chatterji is Associate Professor of Business and Public Policy at Duke University's Fuqua School of Business.