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Named #1 Best Business Book of 2011, by Patriot-News-PennLive.com. If you have ever flown in an airplane, used electricity from a nuclear power plant, or taken an antibiotic, you have benefited from a brilliant mistake. In Brilliant Mistakes, Paul Schoemaker shares critical insights on the surprising benefits of making well-chosen mistakes.

Produktbeschreibung
Named #1 Best Business Book of 2011, by Patriot-News-PennLive.com. If you have ever flown in an airplane, used electricity from a nuclear power plant, or taken an antibiotic, you have benefited from a brilliant mistake. In Brilliant Mistakes, Paul Schoemaker shares critical insights on the surprising benefits of making well-chosen mistakes.
Autorenporträt
Paul J. H. Schoemaker, PhD, is founder and executive chairman of Decision Strategies International, Inc., and research director of the Mack Center for Technological Innovation at the Wharton School of the University of Pennsylvania. He has advised more than 100 organizations around the world and serves as board chairman of three companies (one based in Europe). He is coauthor with J. Edward Russo of Decision Traps and Winning Decisions, which jointly sold more than 100,000 copies. He is also author of Profiting from Uncertainty, Peripheral Vision with George Day, and Chips, Clones and Living Beyond 100 with Joyce Schoemaker.