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  • Format: PDF


Get insider details on how to operate a successful bar Running a Bar For Dummies, 2nd Edition showsestablished and future bar owners how to establish and maintain asuccessful business. Using clear, concise language, this ForDummies guide contains all the information you need to startyour bar off on the right foot. From grand opening to last call,you'll discover the insider tricks that keep the business endrunning smoothly and the customers happily engaged. With updatedinformation on marketing and social media, the book walks you stepby step through the entire process, revealing the…mehr

Produktbeschreibung
Get insider details on how to operate a successful bar Running a Bar For Dummies, 2nd Edition showsestablished and future bar owners how to establish and maintain asuccessful business. Using clear, concise language, this ForDummies guide contains all the information you need to startyour bar off on the right foot. From grand opening to last call,you'll discover the insider tricks that keep the business endrunning smoothly and the customers happily engaged. With updatedinformation on marketing and social media, the book walks you stepby step through the entire process, revealing the nitty-grittydetails most new bar owners only discover after starting. The bar business continues to grow; however, securing runningcapital and having knowledge about the business are cited as thetwo biggest reasons new bars fail. Running a Bar For Dummies,2nd Edition shines a light on these issues to helpbar owners prepare properly. The book helps you find your waythrough the maze of licensing and permits, developing a businessplan, and preparing for your grand opening, plus offers clear,no-nonsense guidance on dealing with tough customers. Every step ofthe way, Running a Bar For Dummies, 2nd Editionis a reference you can count on. * Understand the bar business and important legal issues * Stock the necessities, including equipment and inventory * Promote your business using marketing and social media * Manage expenses and control cash flow When run correctly, a bar can be an extremely profitablebusiness, but the key to success is knowing exactly what you'regetting into. By recognizing common problems and teach you how toadapt quickly to changing conditions, Running a Bar For Dummies,2nd Edition provides the information you need todevelop those skills, and get your bar started.

Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in A, D ausgeliefert werden.

  • Produktdetails
  • Verlag: John Wiley & Sons
  • Seitenzahl: 368
  • Erscheinungstermin: 10.04.2014
  • Englisch
  • ISBN-13: 9781118880708
  • Artikelnr.: 40774292
Autorenporträt
Ray Foley, a former Marine with more than 30 years ofbartending and restaurant experience, is the founder and publisherof BARTENDER magazine. Heather Dismore is a veteranof both the restaurant and publishing industries. Her publishedworks include Running a Restaurant For Dummies.
Inhaltsangabe
Introduction 1

Part I: Cheers! Getting Started in the Bar Industry 5

Chapter 1: Bar Business Basics 7

Chapter 2: Understanding What It Takes to Own and Operate a Bar15

Chapter 3: Minding the Money and the Law 29

Chapter 4: Deciding What Type of Bar to Have 49

Part II: Gearing Up to Open the Doors 59

Chapter 5: Putting Your Business Plan Together 61

Chapter 6: Selecting Your Bar's Site, Décor, and Name77

Chapter 7: Stocking Up on Smallwares and Equipment 103

Chapter 8: Setting Up Your Bar's Inventory 123

Chapter 9: Planning and Creating Your Menus 143

Part III: Employees, Customers, and Products: Managing the"Right Stuff" 163

Chapter 10: Hiring, Training, and Keeping Your Employees 165

Chapter 11: Rule #1: Practicing Good Customer Service 189

Chapter 12: Boning Up on Bar Beverages 205

Chapter 13: Getting Ready for Your Grand Opening, Step by Step223

Part IV: Managing Your Inventory, Revenue, and Future237

Chapter 14: Controlling Expenses and Operating Efficiently239

Chapter 15: Keeping Your Bar's Bottom Line from HittingBottom 261

Chapter 16: Building and Keeping Your Bar Crowd 275

Part V: The Part of Tens 301

Chapter 17: Ten Ways to Run a Safe Bar 303

Chapter 18: Ten Myths about Running a Bar 307

Chapter 19: Ten Bar Owner Sins Not to Commit, Ever 311

Appendix: Useful Websites for Every Bar Owner 315

Index 323