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The multinational corporate guide for thriving in the Asianmarketplace Led by China and India, the rise of emerging Asia istransforming the structure of the global economy. By 2025, if notsooner, China will almost certainly overtake the U.S. to become theworld's largest economy. By then, India is likely to have overtakenJapan to become the world's third largest economy, after China andthe U.S. Besides China and India, Asia also includes otherfast-growing economies such as Indonesia, Malaysia, Philippines,Thailand, and Vietnam. Added together, by 2025, these developmentsare likely to make…mehr

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Produktbeschreibung
The multinational corporate guide for thriving in the Asianmarketplace Led by China and India, the rise of emerging Asia istransforming the structure of the global economy. By 2025, if notsooner, China will almost certainly overtake the U.S. to become theworld's largest economy. By then, India is likely to have overtakenJapan to become the world's third largest economy, after China andthe U.S. Besides China and India, Asia also includes otherfast-growing economies such as Indonesia, Malaysia, Philippines,Thailand, and Vietnam. Added together, by 2025, these developmentsare likely to make Asia's economy larger than those of the U.S. andEurope combined. It is clear that, for every large company, leadership in Asia israpidly becoming critical for leadership globally. This importantresource brings together the latest ideas and in-depth caseanalyses from leading academics and practitioners to provide acomprehensive guide to succeeding in Asia. * Explores how to develop a strategy to benefit from new patternsof 21st century trade * Explains how companies can fight and win against low-costcompetition from Asian companies * Shows how to transfer homegrown management practices toAsia * Reveals how to safeguard the company's intellectual property inChina * Brings to light how to leverage India as a platform torevitalize the company's innovation capabilities A resource for competing in today's international market, thisbook offers executives and managers a guide for navigating the newglobal reality--that of Asia as the world's emerging center ofgravity.
  • Produktdetails
  • Verlag: John Wiley & Sons
  • Seitenzahl: 352
  • Erscheinungstermin: 23.05.2012
  • Englisch
  • ISBN-13: 9781118282359
  • Artikelnr.: 37345278
Autorenporträt
Anil K. Gupta is the Michael D. Dingman Chair in Strategy and Entrepreneurship at the Smith School of Business, the University of Maryland, and a visiting professor of strategy at INSEAD. A world-renowned scholar on global strategy, he is a regular speaker at major conferences and serves as an adviser and director for corporations in the United States, Europe, and Asia. Toshiro Wakayama is a professor of innovation and strategy at the Graduate School of International Management, International University of Japan. U. Srinivasa Rangan holds the Luksic Chair Professorship in Strategy and Global Studies at Babson College. Known for his research on globalization, strategic management, and national competitiveness, he has consulted with and taught in executive education programs for firms in Asia, Europe, and North America.
Inhaltsangabe
Preface ix Acknowledgments xv Part One: Gearing Up for the New Global Reality 1 1 Building the Next-Generation Global Enterprise 3 Anil K. Gupta
Haiyan Wang 2 Is Your Business Model Ready to Drill into the Core of the Diamond? 29 Niraj Dawar
Charan Bagga Part Two: Winning the Local Competition in Emerging Asia 59 3 Coevolving Local Adaptation and Global Integration: The Case of Panasonic China 61 Toshiro Wakayama
Junjiro Shintaku
Tomofumi Amano
Takafumi Kikuchi 4 How Some Japanese Firms Have Succeeded Against Low-Cost Competitors in Emerging Markets 87 Junjiro Shintaku
Tomofumi Amano 5 Transferring Home-Grown Management Practices: The Case of Toyota in China 115 Akira Tanaka
Yue Wang Part Three: Acquisition-Driven Globalization from Emerging Asia 139 6 Dubious Value of International Acquisitions by Emerging Economy Firms: The Case of Indian Firms 141 Aneel Karnani 7 Acquisition Advantage: How Emerging Market Firms Use Acquisitions
and What Incumbents Can Do About It 169 U. Srinivasa Rangan
Sam Hariharan Part Four: Innovation Opportunities and Challenges in Emerging Asia 201 8 Innovating in the Vortex: New Perspectives from Radically Different Business Experiences in India 203 Srikanth Kannapan
Kuruvilla Lukose 9 Protecting Intellectual Property in China: A View from the Field 235 Andreas Schotter
Mary B. Teagarden 10 Competing in Emerging Asia: Reflections and Conclusions 265 Anil K. Gupta
U. Srinivasa Rangan
Toshiro Wakayama Notes 285 About the Editors and Contributors 309 Index 321