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  • Gebundenes Buch

In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area - not with formulating strategy but with executing it, or putting their strategy into action. This book describes a multistage system that enables you to gain benefits from your carefully formulated business strategy.

Produktbeschreibung
In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area - not with formulating strategy but with executing it, or putting their strategy into action. This book describes a multistage system that enables you to gain benefits from your carefully formulated business strategy.
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Autorenporträt
Robert S. Kaplan is the Baker Foundation Professor at the Harvard Business School. David P. Norton is a founder and director of the Palladium Group, a consultancy focusing on strategy execution.