Internal Communication in English
Frieda Steffel
Broschiertes Buch

Internal Communication in English

The consequences of using "English" as the organisational language in a "non-English" environment such as Austria

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It cannot be denied that English has been able to expand its international status, especially in business communication. In non-English speaking countries the use of English as the organisational language can be interpreted as a stepping stone to achieving an international organisational culture. English which is spreading as a language of internal communication is viewed positively from an organisational perspective. Through a common language employees can be deployed in any subsidiary, communication is ensured worldwide, the number of translations is minimised and information can be exchange...