Ming Zeng
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Smart business : What Alibaba's success reveals about the future of strategy (MP3-Download)

Ungekürzte Lesung. 622 Min.

Sprecher: Volkov, Il'ya
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Leaders already know that the classic approach to strategy - analyze, plan, execute - is losing relevance. But they don't yet know what replaces it. As everyone and everything becomes more interconnected and digitized, how do you operate, compete, and win? Ming Zeng, the former chief of staff and strategy adviser to Alibaba Group's founder, Jack Ma, explains how the latest technological developments, such as artificial intelligence, machine learning, the mobile internet, and cloud computing, are redefining how value is created. Written especially for those outside the technology ind...

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