James S. Collins
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A summary of a book from good to great (MP3-Download)

Gekürzte Lesung. 23 Min.

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Collens discusses in this book the reasons that help companies jump from their good or normal performance to a great state of prosperity. The book searches for the factors that successful companies mocked after years of medium performance to ascend to greatness, and the book consists of an expanded research for thousands of articles and more than two thousand pages of personal interviews that the team conducted with the heads of many important companies.

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