Writing For a Good Cause (eBook, ePUB)
The Complete Guide to Crafting Proposals and Other Persuasive Pieces for NonProfits
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From storefront social action agencies to leading museums and universities, organizations across the country are seeking funds for good causes. But even the best cause doesn't stand a chance when proposals and other materials are badly written or deadly dull. Writing for a Good Cause is the first book to explain how to use words well to win the support of funders.The authors, who have applied their writing talents to a variety of good causes, address the full range of challenges writers in development offices face. Their knowledgeable, practical advice covers: -- Writing the perfect proposal -...
From storefront social action agencies to leading museums and universities, organizations across the country are seeking funds for good causes. But even the best cause doesn't stand a chance when proposals and other materials are badly written or deadly dull. Writing for a Good Cause is the first book to explain how to use words well to win the support of funders.
The authors, who have applied their writing talents to a variety of good causes, address the full range of challenges writers in development offices face. Their knowledgeable, practical advice covers: -- Writing the perfect proposal -- from the initial research and interviews to the final product -- Drafting, revising, and polishing a "beguiling, exciting, can't-put-it-down and surely can't-turn-it-down" request for funds -- Creating case statements and other big money materials -- including how to write, design, and print newsletters and use the World Wide Web effectively
Filled with tips from writers at nonprofits and suggestions from top foundation funders, Writing for a Good Cause provides everything volunteers, staff writers, freelancers, and others need to know to fashion persuasive presentations for individual, foundation, and corporate donors.
The authors, who have applied their writing talents to a variety of good causes, address the full range of challenges writers in development offices face. Their knowledgeable, practical advice covers: -- Writing the perfect proposal -- from the initial research and interviews to the final product -- Drafting, revising, and polishing a "beguiling, exciting, can't-put-it-down and surely can't-turn-it-down" request for funds -- Creating case statements and other big money materials -- including how to write, design, and print newsletters and use the World Wide Web effectively
Filled with tips from writers at nonprofits and suggestions from top foundation funders, Writing for a Good Cause provides everything volunteers, staff writers, freelancers, and others need to know to fashion persuasive presentations for individual, foundation, and corporate donors.
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