Rob Fitzpatrick
eBook, ePUB

Write Useful Books (eBook, ePUB)

A modern approach to designing and refining recommendable nonfiction

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The goal of book marketing is to stop needing to do itLearn how to:Scope your book into the world's best solution for a certain type of readerTest, improve, & iterate your ToC without needing to rewrite anythingDesign a engaging reader experience that makes your book a delight to readDiscover the hidden analytics of boredom & confusion to identify book-killing problems & make the most of beta readersTreat marketing as a temporary activity instead of an ongoing obligation by designing a strong recommendation loopEvaluate which of the four seed marketing options are best-suited for your goals, c...

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