Why Smart People Make Big Money Mistakes and How to Correct Them (eBook, ePUB)

Lessons from the Life-Changing Science of Behavioral Economics

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Protect and grow your finances with help from this definitive and practical guide to behavioral economicsrevised and updated to reflect new economic realities.In their fascinating investigation of the ways we handle money, Gary Belsky and Thomas Gilovich reveal the psychological forcesthe patterns of thinking and decision makingbehind seemingly irrational behavior. They explain why so many otherwise savvy people make foolish financial choices: why investors are too quick to sell winning stocks and too slow to sell losing shares, why home sellers leave money on the table and home buyers don't g...

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