eBook, PDF

The True Value of CSR (eBook, PDF)

Corporate Identity and Stakeholder Perceptions

Redaktion: Fryzel, B.

Beschreibung

By considering the importance of Corporate Social Responsibility (CSR) as a business paradigm but also as a growing scepticism about it's outcomes, The True Value of CSR answers questions about true value behind this concept, motivations of firms embedding CSR in their core strategies and a capacity of CSR to make a real difference on the market.

Technische Details

• Geräte: PC
• ohne Kopierschutz
• Größe: 1.43MB

Barrierefreiheit

• Text-to-Speech

Autor

Barbara Fryzel is Associate Professor of Management at the Jagiellonian University, Poland, and an economist. She was an Honorary Research Fellow at the University College London in 2006-2008 and is a laureate of the fellowship program of the Foundation for Polish Science. She is also a management practitioner, working previously with British Petroleum, Royal Ahold and CBRE.

Produktdetails

• Verlag: Palgrave Macmillan UK
• Seitenzahl: 301
• Erscheinungstermin: 22. Dezember 2014
• Englisch
• ISBN-13: 9781137433206
• Artikelnr.: 42362479