Marita Haas
eBook, PDF

The Formation Process of SME Networks (eBook, PDF)

A comparative case analysis of social processes in Austria, Belgium and Turkey

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Cooperation concepts can be considered as an opportunity for small and medium-sized enterprises (SMEs) to overcome arising problems due to their size. Although the advantages of cooperations, such as cost sharing, access to new markets and increased flexibility, are well-known and discussed in literature, the realization of the concept remains challenging. Marita Haas claims that social processes are decisive for the success of SME networks and creates a phase concept based on group theory that describes how owners of small enterprises enter into a cooperation. The framework is applied to thre...

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