The effect of staff training practices on customer satisfaction (eBook, PDF)

A case study of Pret a Manger

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Thesis (M.A.) from the year 2017 in the subject Business economics - Business Management, Corporate Governance, grade: 2.1, University of Ulster, language: English, abstract: In response to an increasingly competitive marketplace, growing research attention is being devoted to factors that contribute to desired consumer satisfaction (CS). Some researchers argue that employee training has more positive effect on CS rather than other human resource practices. Hence, as lack of research has been done regarding the effect of staff training practices on customer satisfaction, this study may be bene...

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