Gerard Assey
eBook, ePUB

Technical Selling Skills: A Sales Engineers Master Guide to Selling Successfully (eBook, ePUB)

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'Technical Selling Skills: A Sales Engineers Master Guide to Selling Successfully' is a Comprehensive & Powerful Practical Guide designed for Sales Engineers seeking to excel as Champions in the complex world of technical selling.It covers a Unique 8 Step Champion Sales Model: P.A.N.O.R.A.M.A. to equip you- enabling you to have a panoramic view of the entire sales process: the customer, market, industry, and competition, so you as the technical sales professional will be able to effectively tailor your approach, address customer needs, leverage market trends, offer value, differentiate your pr...

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