Swot analysis in 4 steps (eBook, ePUB)

Swot analysis in 4 steps (eBook, ePUB)

How to use the SWOT matrix to make a difference in career and business

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What is Swot Analysis and how does it work? By whom can it be used and with what results? How can this tool make a difference to a person's career development or the growth of an entire organization? In this guide you will find a simple, clear and comprehensive explanation of how to build a Swot matrix that works. The book takes the reader by the hand and accompanies him/her through four gradual steps, which highlight the key points of the subject: - what a Swot Analysis is and how it works; - what the best preparation and construction strategies are; - how to create an effective matrix; -...