Relationship between corporate communication and perceived image of Ilorin University among students (eBook, PDF)

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Academic Paper from the year 2020 in the subject Business economics - Corporate communication, Kwara State University (Mass Communication), course: Public relations and Communications, language: English, abstract: This study seeks to understand the relationship between corporate communication and perceived image of University of Ilorin among student publics. The survey method was used through the instrumentation of questionnaires to know the perceived image of the institution among University of Ilorin undergraduate student while the interview was conducted to know more about the structure, th...

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