Online Panel Research (eBook, PDF)
eBook, PDF

Online Panel Research (eBook, PDF)

A Data Quality Perspective

Redaktion: Callegaro, Mario; Lavrakas, Paul J.; Krosnick, Jon A.; Göritz, Anja S.; Bethlehem, Jelke; Baker, Reginald P.
Versandkostenfrei!
Sofort per Download lieferbar
68,99 €
inkl. MwSt.
Alle Infos zum eBook verschenken
Weitere Ausgaben:
PAYBACK Punkte
0 °P sammeln!
Provides new insights into the accuracy and value of online panels for completing surveys Over the last decade, there has been a major global shift in survey and market research towards data collection, using samples selected from online panels. Yet despite their widespread use, remarkably little is known about the quality of the resulting data. This edited volume is one of the first attempts to carefully examine the quality of the survey data being generated by online samples. It describes some of the best empirically-based research on what has become a very important yet controversial method...

Dieser Download kann aus rechtlichen Gründen nur mit Rechnungsadresse in D ausgeliefert werden.