Ian E. Maxwell
eBook, PDF

Managing Sustainable Innovation (eBook, PDF)

The Driver for Global Growth

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The last decade has seen an almost explosive growth of innovation. World class companies that have built a strong innovation infrastructure are experiencing high growth and sustainable financial performance; similarly, countries that have invested in policies that support innovation are experiencing strong GDP growth and improved living standards. Nevertheless, many organizations are lagging behind in the global innovation race. In Managing Sustainable Innovation, Ian Maxwell applies state-of-the art concepts and management tools to demonstrate how private enterprises, government agencies, edu...

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