Managing Change. British Airways from Turbulent Times To Flying the Friendly Skies! (eBook, PDF)
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Essay from the year 2017 in the subject Business economics - Business Management, Corporate Governance, grade: 90, Anglia Ruskin University, course: MBA, language: English, abstract: The purpose of this "informal report" is to address the following tasks: To identify and analyse the challenges experienced by British Airways in their negotiations with Unite. In addition, to make recommendations as to how organisational change may be applied to enable sustainable development within an organisation. It seems reasonable to assume that BA should be used as an illustrative case example, and as such ...
Essay from the year 2017 in the subject Business economics - Business Management, Corporate Governance, grade: 90, Anglia Ruskin University, course: MBA, language: English, abstract: The purpose of this "informal report" is to address the following tasks: To identify and analyse the challenges experienced by British Airways in their negotiations with Unite. In addition, to make recommendations as to how organisational change may be applied to enable sustainable development within an organisation. It seems reasonable to assume that BA should be used as an illustrative case example, and as such it will be used in an applied context of change within this report. We will attempt to show recommended models for change management, as implied in the second part of the tasks of this assignment, and apply them to the situation faced by BA in the years of dispute to the present circumstances. This application of models to BA, will then allow us to contextualise the organisational change, and to evaluate key elements in our analysis of the BA case, whilst synthesising data and information from a variety of sources, and theories related to HRM and change. These are woven into the historical narrative of the BA case, that we created in the report, in an action oriented approach (Herr 2014) to the "telling" and "analysis" of the BA "story".
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