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Is the consumer willing to adopt the innovative cryptocurrency Bitcoin as a payment method? (eBook, PDF)

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Master's Thesis from the year 2019 in the subject Computer Sciences - Cryptocurrency, grade: 2.7, , course: INNOVATION AND TECHNOLOGY MANAGEMENT, language: English, abstract: Is the consumer willing to adopt the innovative, blockchain based cryptocurrency Bitcoin as a payment method? The aim of this work is to assess the European consumer's intention to use Bitcoin for payments. Bitcoin is not yet defined in many ways. The Role of the consumer is important as consumers play a significant role in technology adoption. In this work, Bitcoin is investigated from the consumer's perspective as an av...

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