International Business Management (eBook, PDF)

International Business Management (eBook, PDF)

Succeeding in a Culturally Diverse World

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Covers key global regions including both dominant economies (e.g., USA and EU) and emerging markets (e.g., BRICS)
Features up-to-date material using recent study findings, data, trends and patterns in international management
Features vingnettes, managerial implications and discussion questions to help students apply business concepts
Provides students with a strong framework to help them understand the complex subjects in depth
Features online ancillary material such as sample syllabi, lecture slides, tests and answer keys for professors

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