eBook, PDF

Innovation Management for Technical Products (eBook, PDF)

Systematic and Integrated Product Development and Production Planning

Redaktion: Eversheim, Walter
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New ideas for new products are not enough for creating successful markets: Product Innovation means to manage the whole chain from invention to new and best selling products in market. This innovation roadmap has to be carefully and systematically planned and procured. There are a lot of methods for creativity, market analysis, evaluation, technology forecast, and decision gates available within this book. These methods and tools are brought together and their scopes of application as well as their limitations are shown. The whole tool kit of methods and decision models like market studies, va...

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