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Global strategy of Asian market enterprises (eBook, PDF)

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This eBook on the topic of 'global strategy of Asian market enterprises' includes contributions leading to a better understanding of the implications of managing global strategy from a cross section of Asian companies and a richer understanding of the theoretical issues in global strategic management. Emerging Markets have recently been attracting increasing attention in investors' minds as the post financial meltdown of 2008 and the series of Euro crises have been casting a deep shadow of gloom and uncertainty on the economic performance of the developed economies. Different estimates suggest...

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