Emotional Engineering vol. 2 (eBook, PDF)
eBook, PDF

Emotional Engineering vol. 2 (eBook, PDF)

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In an age of increasing complexity, diversification and change, customers expect services that cater to their needs and to their tastes. Emotional Engineering vol 2. describes how their expectations can be satisfied and managed throughout the product life cycle, if producers focus their attention more on emotion. Emotional engineering provides the means to integrate products to create a new social framework and develops services beyond product realization to create of value across a full lifetime. 14 chapters cover a wide range of topics that can be applied to product, process and industry dev...

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