Electronic Commerce (eBook, PDF)

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For undergraduate and graduate electronic commerce courses.Explore the many aspects of electronic commerce through a managerial perspective.Electronic Commerce provides a thorough explanation of what EC is, how it's being conducted and managed, and how to assess its opportunities, limitations, issues, and risks-all from a managerial perspective. By presenting EC through a managerial approach, this text makes the subject matter practical, relevant, and beneficial to majors and non-majors alike.The full text downloaded to your computerWith eBooks you can: search for key concepts, words and phra...

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