Paul G. Farnham
eBook, PDF

Economics for Managers, Global Edition (eBook, PDF)

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For one semester MBA Managerial Economics coursesEconomics for Managers presents the fundamental ideas of microeconomics and macroeconomics and integrates them from a managerial decision-making perspective in a framework that can be used in a single-semester course.To be competitive in today's business environment, managers must understand how economic forces affect their business and the factors that must be considered when making business decisions. This is the only book that provides business students and MBAs with a thorough and applied understanding of both micro- and macroeconomic concep...

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