Loreen Phillips

eBook, PDF

Cruise to Success (eBook, PDF)

How to Steer Your Way through the Murky Waters of Marketing Your Library

Beschreibung

Cruise to Success is a hands-on guide and handbook to create a library marketing campaign. Examples and step-by-step instructions assist both the novice and expert in presenting a campaign to attract the campus community to the library's resources. - Step-by-step guidelines - How to instructions - Clear, concise information

Technische Details

• Geräte: PC
• ohne Kopierschutz

Barrierefreiheit

• Text-to-Speech
• Keine oder unzureichende Informationen zur Barrierefreiheit

Autor

Loreen Phillips, Head of Information Literacy Services at McDermott Library, coordinates the library instruction program. Her responsibilities include instruction and outreach, reference. She has been a librarian for over 20 years and has been marketing her library for over five years.

Produktdetails

• Verlag: Elsevier Science & Techn.
• Seitenzahl: 134
• Erscheinungstermin: 30. Januar 2009
• Englisch
• ISBN-13: 9781780630021
• Artikelnr.: 40693472