eBook, ePUB

Crisis Communication Case Studies on COVID-19 (eBook, ePUB)

Multidimensional Perspectives and Applications

Beschreibung

This edited volume employs a case study approach to examine communication surrounding the first two years of the COVID-19 pandemic. The text is accessible to upper-level undergraduates and graduate students, while also useful for scholars' teaching and research. The chapters are written by a diverse group of scholars and experts in a wide-array of communication contexts-from public relations and advertising to health, organizational, and political communication, and beyond. The chapters focus on the many ways professionals and laypersons employed crisis communication. This text is valuable in that it includes perspectives on crisis communication in the initial onset, crisis mitigation and long-term recovery stages of the crisis communication cycle. Examining a crisis in the mitigation and long-term recovery stages provides a lens into the process of crisis messaging and sensemaking. These case studies provide context not only for how professionals and laypersons handled COVID-19, but also how to approach other long-term, or prolonged, crises in the future.

Technische Details

• Geräte: eReader
• mit Kopierschutz
• Größe: 4.6MB

Barrierefreiheit

• Text-to-Speech

Autor

Mildred F. "Mimi" Perreault (Ph.D., University of Missouri) is an Assistant Professor in the Zimmerman School of Advertising and Mass Communication at the University of South Florida. Perreault has researched public relations, local journalism, and disaster communication. Previously, Perreault was an Assistant Professor of Media and Communication at East Tennessee State University. Sarah Smith-Frigerio (Ph.D., University of Missouri) is an Assistant Professor of Public Relations in the Department of Communication at The University of Tampa. She focuses on health and crisis communication, particularly how individuals use digital media for peer support and health advocacy when facing health concerns.

Produktdetails

• Verlag: Peter Lang Inc., International Academic Publishers
• Seitenzahl: 414
• Erscheinungstermin: 29. April 2024
• Englisch
• ISBN-13: 9781433192241
• Artikelnr.: 75212017

Rezensionen

"COVID-19 Communication Case Studies is a remarkably comprehensive and fresh account of how the pandemic crisis took its toll on everyday life in diverse contexts. Each chapter begins with the background needed to frame the study and concludes with findings that offer rich materials for professionals' and students' discussions and springboards for scholarly pursuits. These case studies about crisis and mediated communication are analyzed via an incredibly wide array of theoretical and analytic lenses. They offer poignant reminders of what was happening in restaurants, with sports teams, in families and schools, and well as businesses and other sites during a time when no one knew what would happen next." -Patrice Buzzanell, University of South Florida and Shanghai Jiaotong University

"A stress test is used in medicine to assess the condition of a patient's heart. Crisis Communication Case Studies on COVID-19: Multidimensional Perspectives and Applications is a stress test for crisis management across multiple levels: individual, organizational, community & regional, and national & international. The best crisis communication research has always been interdisciplinary and this book captures that effectively through the various case studies used to illuminate the various levels of analysis. While much of what we learn about COVID-19 and crises is applicable only in the arena of public health crises, many of the insights presented in Communication Case Studies on COVID-19: Multidimensional Perspectives and Applications have applications to other areas of crisis communication and our understanding of resilience. It is a fascinating read because of its willingness to embrace the complexity of the pandemic." -Dr. W. Timothy Coombs, Centre for Crisis and Risk Communications and ICA Fellow