Gerard Assey
eBook, ePUB

Case Studies in Winning Negotiations (eBook, ePUB)

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"Case Studies in Winning Negotiations" is your essential guide to mastering the art of negotiation across various industries. This book dives deep into real-world scenarios, offering detailed case studies from sectors such as B2B, B2C, retail, and government. Each chapter unpacks the strategies, challenges, and lessons learned from successful negotiations, providing you with actionable insights to enhance your own skills.Whether you're navigating a high-stakes corporate deal or a complex public sector contract, this book equips you with the tools needed to achieve the best outcomes. It emphasi...

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