Artificial Intelligence, Digitalization and Regulation (eBook, PDF)
eBook, PDF

Artificial Intelligence, Digitalization and Regulation (eBook, PDF)

A Legal Framework for Business

Redaktion: Mansour, Nadia; Bujosa Vadell, Lorenzo M.
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This edited volume explores the relationship between Artificial intelligence (AI), business performance, and regulation. Artificial intelligence allows entrepreneurs to create universally transferable platforms and customers to find the offer they want. Indeed, AI is an excellent tool for competitiveness and innovation. It can contribute to a positive business performance by reducing costs, analyzing and exploiting data, optimizing marketing strategy and advertising targeting, and improving the customer experience. However, Artificial intelligence can also generate threats such as disinformati...

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