William Gemkow
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An investigation of service quality in upscale hotels using the critical incident technique (eBook, PDF)

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Research Paper (postgraduate) from the year 2010 in the subject Business economics - Business Management, Corporate Governance, grade: A, University of Brighton (School of Service Management), course: International Hospitality Management, language: English, abstract: During the last years, quality has become crucial factor in the hospitality industry as customers become more demanding and evaluate the received services more critically. This research papers aims to identify and examine issues of service quality received in upscale hotels using the critical incident technique. The academic liter...