An Introduction to Applied Cognitive Psychology (eBook, ePUB)

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This bestselling textbook offers an accessible introduction to the application of cognitive psychology, looking at how the findings of cognitive psychologists have been put to use in real life.Using real-world scenarios and engaging everyday examples, the book offers clear explanations of how cognitive psychology can be applied in the real world, as well as the different methods, theories and models of research employed. It explores all of the major areas of cognitive psychology, including attention, perception, memory, thinking and decision making, as well as some of the factors that affect c...

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