Advertisers seek only to ensure that consumers make informed choices (eBook, PDF)
Florian König
eBook, PDF

Advertisers seek only to ensure that consumers make informed choices (eBook, PDF)

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Essay aus dem Jahr 2009 im Fachbereich Didaktik für das Fach Englisch - Erörterungen und Aufsätze, Note: 1,0, Friedrich-Schiller-Universität Jena, Veranstaltung: Writing I, Sprache: Deutsch, Abstract: Advertisers seek only to ensure that consumers make informed choices. The field of advertising is extremely broad and diverse. In general, advertising is simply a public notice meant to convey information and invite consumers to invest or buy a certain product or service. As that suggests, advertising has two basic purposes: to inform and to persuade. Even though, these purposes seem to be so...