Yellowlees Douglas

Broschiertes Buch

Writing for the Reader's Brain

Beschreibung

Presenting a science-based guide to writing, this practical, how-to book offers principles for writing anything, from an email to a research project. The 5Cs of writing â clarity, continuity, coherence, concision, and cadence â enable writers to control precisely how readers will perceive and recall their sentences and paragraphs.

Autor

Yellowlees Douglas is the author of The Reader's Brain: How Neuroscience Can Make You a Better Writer (Cambridge University Press, 2015), and The Biomedical Writer: What You Need to Succeed in Academic Medicine (Cambridge University Press, 2018). For more than twenty-five years, she has taught writing to everyone from professors of medicine to freshmen tackling their first college writing projects.

Produktdetails

• Verlag: Cambridge University Press
• Seitenzahl: 298
• Erscheinungstermin: 11. November 2024
• Englisch
• Abmessung: 229mm x 152mm x 17mm
• Gewicht: 432g
• ISBN-13: 9781009221849
• ISBN-10: 1009221841
• Artikelnr.: 71809633