
Winning in Sales
The Essential Sales Playbook
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Traditionally sales training has focused on selling skills. This book is unlike most of its kind because it places its greatest emphasis on strategies and having a winning mindset. Effective strategies and a winning mindset go hand in hand with traditional selling skills. The strategies presented in this book seek to take a lot of the activities that salespeople already do and make them much more effective. This is also a tool for sales managers to support their sales teams.