Thomas McKnight

Broschiertes Buch

Will It Fly? How to Know If Your New Business Idea Has Wings...Before You Take the Leap

Beschreibung

Introduces the Innovator's Scorecard, a practical tool for assessing and refining business ideas. This book addresses 44 key facets of business success, from market demand to competition, pricing to management competence, finance to exit strategies.

Autor

THOMAS K. McKNIGHT has coached 200+ business launches, helping entrepreneurs develop organizational infrastructure, plan for emerging technologies and intellectual property creation, project cash flow requirements and contingencies, and analyze potential return and valuations. McKnight draws upon 29 years' successful experience as Chairman, CEO, VP, and Consultant in both large companies and start-up/early-stage ventures. At Gannett, he helped to launch USA Today, the largest new venture in the history of print journalism. His background includes time at Smith Barney, the White House, the Federal Communications Commission, and the Marine Corps. He holds a B.S. in Business from Miami University and a J.D. from The Ohio State University.

Produktdetails

• Verlag: Pearson Education (US)
• Revised edition
• Seitenzahl: 328
• Erscheinungstermin: 4. September 2003
• Englisch
• Abmessung: 238mm x 161mm x 30mm
• Gewicht: 440g
• ISBN-13: 9780130462213
• ISBN-10: 0130462217
• Artikelnr.: 22106579