Greg Kihlstrom

Broschiertes Buch

Using AI in Marketing

An Introduction

Beschreibung

In today's dynamic marketing landscape, artificial intelligence (AI) stands at the forefront of innovation, offering unprecedented opportunities for marketers. This book enables marketing professionals to harness the power of AI, featuring in-depth discussions on key topics such as generative AI, personalized customer experiences, team and workflo

Autor

Greg Kihlström is a best-selling author, speaker, and entrepreneur, and serves as a consultant to top companies on marketing technology, marketing operations, customer experience, and digital transformation initiatives.

Produktdetails

• Verlag: De Gruyter / Mercury Learning and Information
• 1. Auflage
• Seitenzahl: 160
• Erscheinungstermin: 8. Juli 2024
• Englisch
• Abmessung: 229mm x 152mm x 9mm
• Gewicht: 242g
• ISBN-13: 9781501522796
• ISBN-10: 1501522795
• Artikelnr.: 71207110