Understanding Crowdsourcing - the process and the contributors
Louise Muhdi
Broschiertes Buch

Understanding Crowdsourcing - the process and the contributors

Based on the doctoral dissertation "Open Innovation and Collaboration for Innovation", Dr. Louise Muhdi, ETHZ, 2011.

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Business professionals can utilize the insights provided in this book improve their understanding of the intermediary-mediated and virtual Crowdsourcing process. In-depth understanding of the different phases and their associated tasks of the Crowdsourcing process can help improve the effective application of Crowdsourcing for idea generation as well as a support tool for decision making. The findings illustrated in this book can assist companies to optimally integrate Crowdsourcing in an early stage of their innovation processes. Furthermore, they have practical implications for managing inno...