Under Control or Out of Control?
Rethinking the Human-Internet Relationship
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The book discusses the human-Internet relationship from a general media uses and dependency perspective. Through rigorous and empirical procedures, the book provides insight into the complex individual motivation for using the Internet such as social interaction, substitution, and control. Also, how Internet self-efficacy and Internet anxiety influence individual motivation is discussed. Moreover, by disentangling the complex relationships among motivation, involvement, affinity, Internet use, and dependency, the book demonstrates the process of Internet dependency formation. By distinguishing...
The book discusses the human-Internet relationship
from a general media uses and dependency
perspective. Through rigorous and empirical
procedures, the book provides insight into the
complex individual motivation for using the Internet
such as social interaction, substitution, and
control. Also, how Internet self-efficacy and
Internet anxiety influence individual motivation is
discussed. Moreover, by disentangling the complex
relationships among motivation, involvement,
affinity, Internet use, and dependency, the book
demonstrates the process of Internet dependency
formation. By distinguishing Internet
dependency from Internet addiction, the book offers
a new perspective on the human-Internet
relationship. Aside from empirical studies, the book
delves into the media uses and gratifications
literature, and provides directions for linking this
research approach with new media studies.
from a general media uses and dependency
perspective. Through rigorous and empirical
procedures, the book provides insight into the
complex individual motivation for using the Internet
such as social interaction, substitution, and
control. Also, how Internet self-efficacy and
Internet anxiety influence individual motivation is
discussed. Moreover, by disentangling the complex
relationships among motivation, involvement,
affinity, Internet use, and dependency, the book
demonstrates the process of Internet dependency
formation. By distinguishing Internet
dependency from Internet addiction, the book offers
a new perspective on the human-Internet
relationship. Aside from empirical studies, the book
delves into the media uses and gratifications
literature, and provides directions for linking this
research approach with new media studies.
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