Turn Up The Volume
Marketing Strategies For Rebels
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Stop waiting to be discovered. Start making yourself impossible to ignore. In today's noisy world, talent alone won't get you noticed. Whether you're a musician, podcaster, designer, photographer, or a young professional trying to break through, visibility is everything. Turn Up the Volume: Marketing Strategies for Rebels is your no-BS guide to building a personal brand that demands attention. With over 35 years in the entertainment industry, Jay Franze has seen it all-producing legendary artists like Johnny Cash, Hank Williams Jr., and Dolly Parton, teaching at world-class schools, and interv...
Stop waiting to be discovered. Start making yourself impossible to ignore. In today's noisy world, talent alone won't get you noticed. Whether you're a musician, podcaster, designer, photographer, or a young professional trying to break through, visibility is everything. Turn Up the Volume: Marketing Strategies for Rebels is your no-BS guide to building a personal brand that demands attention. With over 35 years in the entertainment industry, Jay Franze has seen it all-producing legendary artists like Johnny Cash, Hank Williams Jr., and Dolly Parton, teaching at world-class schools, and interviewing industry icons on The Jay Franze Show. Along the way, he learned that the people who succeed aren't just the most talented-they're the ones who know how to market themselves. Packed with real-world strategies, sarcastic reality checks, and stories from inside studios, stages, and boardrooms, this book shows you how to: Craft a brand story people remember Build authority through books, blogs, and podcasts Master social media without selling your soul Get press, network without being weird, and collaborate smarter Turn visibility into actual opportunities If you're tired of blending in, Turn Up the Volume will help you stand out, be heard, and take control of your career. It's not about waiting for permission. It's about turning the dial all the way up-past ten, straight to eleven.
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