Towards an Integrative Approach to Alliance Failure
Jan-Philipp Büchler
Broschiertes Buch

Towards an Integrative Approach to Alliance Failure

Versandkostenfrei!
Versandfertig in 1-2 Wochen
74,00 €
inkl. MwSt.
PAYBACK Punkte
0 °P sammeln!
Inhaltsangabe:Abstract: The past decade has seen increased academic interest in strategic alliances because alliances have developed to a centerpiece of corporate strategy. The number of newly formed alliances has been growing at more than 25 percent annually throughout the last decade and most large companies have at least 30 alliances; many have more than 100 in their alliance portfolio. According to empirical studies about 90 percent of the questioned companies are embedded in one or more alliances, which seem to be proliferating with increasing competition and globalization. Yet despite th...