John List, Uri Gneezy

Broschiertes Buch

The Why Axis

Hidden Motives and the Undiscovered Economics of Everyday Life

Beschreibung

Based on groundbreaking original research, The Why Axis is a colourful examination of why people do what they do â and how effective incentives can spur people to change their behaviour and achieve more.

Autor

Uri Gneezy and John List

Produktdetails

• Verlag: Random House Books / Random House UK
• Artikelnr. des Verlages: 664153
• Seitenzahl: 288
• Erscheinungstermin: 1. Januar 2015
• Englisch
• Abmessung: 198mm x 128mm x 22mm
• Gewicht: 208g
• ISBN-13: 9781847946751
• ISBN-10: 1847946755
• Artikelnr.: 41467498

Rezensionen

True trailblazers in one of the greatest innovations in economics of the last fifty years. Stephen Levitt, author of Freakonomics and Superfreakonomics