Subba Rao Chaganti

Broschiertes Buch

The Synergy of Minds

Human+AI Orchestrating the Pharma Marketing Revolution

Beschreibung

The future of pharmaceutical marketing is here. It's not just about pills and potions. It's about an audacious symphony where human ingenuity dances with artificial intelligence. This is the world you'll discover in "The Synergy of Minds," a book that: ¿ Cracks the code of AI-powered pharma marketing, empowering healthcare professionals with personalized medical information, insights into the latest medications, and evidence-based therapeutic options. ¿ Empowers patients with personalized medicine, tailoring treatments to their unique needs. ¿ Rewrites the rules of drug discovery and clinical trials, with AI predicting outcomes and accelerating breakthroughs. This isn't science fiction; it's the future powered by AI in pharma. "The Synergy of Minds" is your roadmap to this revolution as it offers: ¿ Practical strategies for implementing AI across the pharmaceutical value chain. ¿ Case studies showing how to optimize AI applications in pharma marketing. ¿ Actionable insights to prepare your company and career for the AI era. The Synergy of Minds is not merely a book; It's an invitation to join the revolution. It's a call to embrace the potential of this collaborative future, where the human spirit and the power of AI intertwine to shape a healthier, more connected world.

Autor

Subba Rao Chaganti He has a master's in business administration and over fifty-seven years of experience in pharmaceutical marketing, covering all facets of the industry, from selling to sales management, product management, and heading the total marketing activity. His experience covers domestic and international marketing and Indian and multinational sectors.He also taught a course on Advertising and Brand Management at Gitam Institute of Foreign Trade (now part of Gitam University) at Visakhapatnam for a few years as an adjunct professor and a course on Marketing at Jawaharlal Nehru Technological University (JNTU), Hyderabad, as a visiting faculty member.He lives in Farmington, Connecticut, USA, and can be reached at [e-mail] Here is a list of his publications:Books Published:1. Pharmaceutical Marketing in India: Concepts, Cases, Strategy2. Game Plans for Post-Gatt Era: Action Agenda of Indian Pharmaceutical Industry3. Compete or Forfeit: Strategies for Sustainable Competitive Edge in Pharma Product Patent Era4. Pharmaceutical Marketing in India for Today and Tomorrow - 25th Anniversary Edition5. Bullseyes and Blunders: Lessons from 100 Cases in Pharmaceutical Marketing6. Digital Pharma Marketing Playbook: Winning with the New Rules of Engagement7. Cracking the Generics Code: Your Single-Source Success Manual for Winning in Multi-Source Product Markets8. Reimagine Pharma Marketing: Make It Future-Proof!9. Brand Positioning in Pharma10. Transactional to Transformational Marketing in Pharma: The Art of Why and the Science of How!11. A to Z of Pharmaceutical Marketing: World's First and Only Encylopedia, set of 2 Volumes12. The Synergy of Minds: Human+AI Orchestrating the Pharma Marketing Revolution13. Design Thinking for Pharma: Forget Features, Focus on Feelings

Produktdetails

• Verlag: Pharma Med Press
• Seitenzahl: 738
• Erscheinungstermin: 1. Oktober 2024
• Englisch
• Abmessung: 234mm x 156mm x 39mm
• Gewicht: 1100g
• ISBN-13: 9788197252099
• ISBN-10: 8197252092
• Artikelnr.: 72291041