Gebundenes Buch

The Role of Artificial Intelligence Applications in Business

Beschreibung

The Role of Artificial Intelligence Applications in Business examines key aspects of how digital technologies impact businesses, including AI-powered chatbots, self-service portals, and online customer support systems which can help enhance the overall customer experience.

Autor

Ra'ed Masa'deh is a Professor of Management Information Systems at the University of Jordan, Jordan. He is also the Dean of the Business School. He received his Ph.D. from the University of Nottingham, UK.

Produktdetails

• Technological Innovation and Sustainability for Business Competitive Advantage
• Verlag: Emerald Publishing Limited
• Seitenzahl: 384
• Erscheinungstermin: 19. Mai 2025
• Englisch
• Abmessung: 229mm x 152mm x 22mm
• Gewicht: 664g
• ISBN-13: 9781836625193
• ISBN-10: 1836625197
• Artikelnr.: 72749228