The R&D unit: Science, Wisdom and Strategy
Hicham EL MENZHI
Broschiertes Buch

The R&D unit: Science, Wisdom and Strategy

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R&D is much more than just a technical department: it is the very heart of innovation and progress, in both the private and public sectors. In business, it stimulates competitiveness through value creation, process optimization and the reduction of non-quality. In the public sector, it acts as a lever for service improvement and systemic transformation, focused on social utility. Beyond immediate results, R&D takes a long-term view, investing in resilience, sustainability and ethical responsibility. It cultivates a culture of experimentation, where methodical doubt, openness to emergence and c...