Robert W Bly

Broschiertes Buch

The Marketing Plan Handbook

Develop Big-Picture Marketing Plans for Pennies on the Dollar

Beschreibung

Sometimes you don't need a big budget to succeed in marketing; you only need creativity based on a solid, strategic plan. Successful marketing expert and copywriter Robert W. Bly cuts through the clutter of short-lived marketing techniques and trendy gimmicks to reveal the critical steps you need to cross over from business owner to marketplace competitor.

Autor

Robert W. Bly is a professional writer, speaker, and marketing consultant with over three decades of experience in business-to-business, high-tech, and direct response marketing. He became a self-made multimillionaire while still in his 30s and is the author of The Copywriter’s Handbook and Secrets of a Freelance Writer. Bly writes a column for Target Marketing magazine and publishes his e-newsletter, The Direct Response Letter, for more than 60,000 subscribers.

Produktdetails

• Verlag: Entrepreneur Press
• 2nd edition
• Seitenzahl: 364
• Erscheinungstermin: 24. November 2015
• Englisch
• Abmessung: 225mm x 151mm x 20mm
• Gewicht: 548g
• ISBN-13: 9781599185590
• ISBN-10: 1599185598
• Artikelnr.: 41900653