The Marketer's Compass
Navigating Leadership, Loyalty, and Legacy in 25 Years of Branding
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In a world of constant change and endless noise, how do you find direction that lasts? After 25 years building brands and leading teams, Romi Dhanraj Chugh discovered that the most successful leaders don't follow trends-they follow an internal compass that points toward authentic purpose. The Marketer's Compass isn't another how-to manual filled with tactics that become obsolete. It's a philosophical guide for navigating the intersection of marketing, leadership, and meaning. Through honest stories of spectacular failures, quiet victories, and the daily decisions that shape character, Chugh re...
In a world of constant change and endless noise, how do you find direction that lasts? After 25 years building brands and leading teams, Romi Dhanraj Chugh discovered that the most successful leaders don't follow trends-they follow an internal compass that points toward authentic purpose. The Marketer's Compass isn't another how-to manual filled with tactics that become obsolete. It's a philosophical guide for navigating the intersection of marketing, leadership, and meaning. Through honest stories of spectacular failures, quiet victories, and the daily decisions that shape character, Chugh reveals how to build brands that matter and lead with integrity. From discovering your "true north" to developing the courage to act on your convictions, this book maps a journey toward the kind of leadership that creates lasting impact-not just quarterly results. Whether you're a marketer struggling to maintain authenticity or a leader trying to build something meaningful, this compass will help you navigate toward your own version of true north.
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